In the winter of 2022, the Chenin Blanc Association launched the first ever “Chenin Safari” – a six-week challenge that kicked off on #DrinkChenin day. The challenge offered an opportunity for the fast-growing sport of mountain biking to intersect with a passion for Chenin Blanc. Two subcultures colliding in an engaging, self-paced event where participants were challenged to see how many of the Chenin Safari stops across several Western Cape wine regions they could visit.

The 2022 Chenin Safari was bookended by a fun ride, hosted by the Wine Lands Cycle Club and Ken Forrester Wines and Chenin Festival at the launch, where all 17 producers could showcase their wines and the closing fun ride hosted by the Bottelary Hills Conservancy and Jordan Wine Estate.